SNEC2023 · AIKO Launch Conference

AIKO is a leading company in the photovoltaic industry, focusing on the overall solution of core photovoltaic power generation products. YesMaster has served AIKO Group's brand communication for four consecutive years, including PPT, flat, 3D video, etc. This project is the first conference to unveil the new logo after the AIKO brand upgrade, and it needs to show the new and old comparisons and changes such as brand image and corporate vision.

1. In terms of color matching, the collision of black, orange and gold makes the whole picture full of visual high-end feeling.

2. It uses a lot of golden light gradients, and reuses rectangular wireframes multiple times on auxiliary graphics to form a sense of brand memory.

3. The overall design is simple and refreshing, the overall picture is textured and has a minimalist feeling, which is very European and American.