HSIA Underwear MG Animation

The HSIA underwear brand was founded in 2010 by Shenzhen Boyi Industrial Co., Ltd. And is headquartered in Shenzhen and owns an underwear production base in Wuhu, Anhui. The brand is positioned at urban white-collar women aged 20-35. They focus on a full range of underwear products that are healthy, comfortable and of excellent quality. The style is fresh and elegant, natural and gentle.

The brand concept of Xia Underwear is to help women better establish inner and body dialogue through "slow" design and find the most real and comfortable self‌. Brand culture emphasizes that underwear is a window for women to understand their inner self, and encourages women to slow down in a fast-paced life and listen to their inner voices. In addition, Xia Underwear also pays attention to corporate social responsibility and has passed many international quality and human rights certifications.